Estuary Aims to Be as Serene as Its Name
- Mar 23, 2012
By Jessica Fiur, News Editor
Weehawken, N.J.—It’s not just the name that evokes peacefulness and tranquility at Roseland Property Company’s Estuary, a new apartment community in Weehawken, N.J. The entire design was based on those principles. In fact, the recent groundbreaking ceremony included a bowl of rice and rose petals.
The Estuary is owned in partnership with Hartz Mountain Industries and managed by Roseland Management, the property management division of Roseland Property Company. The building, which will include 589 luxury units when completed, will include serene design elements to keep up that peaceful feeling once residents move in, which is projected to be in the first quarter of next year.
“The lobby is full of light and very peaceful,” Paris Forino, associate at CetraRuddy, Estuary’s design firm, tells MHN. “We designed the lobby, and planning-wise, we’ve created a really clean and organized procession to get to their apartments, so nothing is cluttered.”
In addition to the lobby area, Estuary will include building facilities designed to help residents relax.
“It has state-of-the-art amenities,” Forino says. “There’s a huge yoga studio with a ballet bar. There’s a great fitness center with all windows. There’s a lounge with a fireplace, bar and computer terminals so residents can go down there and relax if they want to get out of their apartments. There’s a golf simulator room if they want to let off some steam there, a private theater so they can see movies on a large screen.”
Being environmentally conscious was also important to those designing Estuary.
“The whole building is LEED certified,” Forino says. “Every material that we select has to be LEED certified. All the materials have to come from within a 500-mile radius of New York, and the woods have to be FFC certified. Every single thing that we select for the project is green.”
The design for the building itself was incorporated from the local Hudson River tidal estuary, combining natural elements with luxury.
“Starting with the name, which conjures up images of serene waters, and woven through the plans for this building, our goal is to create a haven from the stresses of the outside world for those who choose to live with us, “ Carl Goldberg, managing partner at Roseland Properties, said in a press statement. “The beauty of the space will get people’s attention, but the calmness they will feel from our attention to the elements will inspire them to ultimately set down roots here.”