MHN’s April 2021 Must-Reads

Catch up on our most important stories, interviews, rankings and analyses for last month.

President Joe Biden’s $2.3 trillion infrastructure plan includes a series of measures meant to address affordable housing and public housing issues for low- and middle-income renters and buyers. We’ve discussed them in great detail with industry experts to find out exactly how multifamily stands to benefit from the federal infrastructure plan. In the first part of April, we also paid close attention to the April rent collections, which stood at around 80 percent, according to the National Multifamily Housing Council figures.

As renters seek out affordable alternatives, MHN sat down with Alta Housing’s Randy Tsuda to talk about the Bay Area’s affordability crisis. In early April, New York Governor Andrew Cuomo announced $3.7 million in grant awards for Mobile and Manufactured Home Replacement. The program helps low- and middle-income homeowners replace damaged manufactured homes located on their own land.

Meanwhile, investors and developers are increasingly focusing on the single-family rental and build-for-rent market, including Atlas Real Estate and DivcoWest’s $1 billion joint venture. At the same time, Crescent Communities has launched a single-family build-for-rent brand in four initial markets across the U.S. Leading players in the sector point out that while demand is rising in part due to the pandemic, the trend was there before COVID-19. On that note, Toorak Capital Partners’ John Beacham talked about the underserved and rapidly growing single-family investment market and the opportunities it offers.

With online marketing becoming a leading force in reaching out to potential leads, we continued to share marketing-focused tips and tricks and best practices. Email marketing can be a great way of getting in front of potential renters or staying in touch with current renters, so crafting the best subject lines that work in apartment marketing is an important step in the right direction. We also focused on how to take advantage of Instagram Guides for multifamily marketing, as well as how website accessibility can ensure a barrier-free experience for online users.

Here are MHN’s must-reads for last month:

2021 Leading Schools for Multifamily Real Estate

More than two-thirds of participating schools conducted coursework at least partially online in 2020. Find more insights in MHN’s Leading Schools for Real Estate Education.

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Top 5 Markets for Occupancy Growth

While the nationwide occupancy rate was down 30 basis points year-over-year through February, these five metros saw upticks of as much as 330 basis points during the same period.

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The Outlook for Urban Multifamily Real Estate

With the new focus on suburbia, what will come of the urban multifamily investment market? Jason Weissman of Boston Realty Advisors explains.

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Apartment Market Shows Signs of a Rebound: NMHC

Increasing sales volume compared to the last quarter is just one of the encouraging signals, according to the organization’s latest survey.

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Public Storage to Acquire $1.8B Mid-Atlantic Portfolio

The 48 properties are located in submarkets with strong demand across Washington, D.C., Virginia and Maryland.

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Student Housing’s Next Chapter: A Top Executive Weighs In

Michael Hales, president of CA Student Living, on the pandemic’s impact and what’s next for the sector.

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What to Expect From Multifamily Underwriting This Year

Lenders continue to scrutinize rent pricing and resident payments—but appear ready to ease the stringent standards they imposed last year.

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Lack of Home Supply, Rising Costs Keep Renters in Place

The latest Marcus & Millichap report finds market conditions that should be beneficial for multifamily properties.

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Skilled Nursing Occupancy Declines: NIC|MAP

Occupancy hit new lows, slipping 13.8 percent below pre-COVID levels, according to the latest report.

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COVID-19 Shines Light on Midwest Markets

Bobby Mills and Andrea Kendrick of Berkadia explain what’s behind St. Louis’ strong multifamily performance.

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